I love the complexity of what I do at work, but I don’t particularly enjoy it when it keeps me awake at night.  Sometimes I find myself laying in bed for an hour or two at a time, in the middle of the night, simply because my brain just won’t turn off.  I’ll find my thoughts looping through different scenarios and challenges I’m facing.  During this time of absolutely zero distraction, however, I find that [...]

For all those who come here looking for SiteCatalyst related information, I highly recommend you follow Adam Greco’s blog, the Omni Man.  Adam worked in the industry for many years as a SiteCatalyst customer, then worked for Omniture for a few years, and now he’s back out in the industry.  His blog is dedicated to helping people get more from the Omniture tools they’ve got.  He’s got one-of-a-kind insight into actually using SiteCatalyst because he’s [...]

For about 2 1/2 years now, I’ve been working at Omniture as a business consultant, helping companies to create measurement strategies, uncover optimization opportunities, and run their analytics programs. Besides the incredible amount of learning I’ve been able to do specifically related to the analytics field, I’ve also learned a lot about effectively managing my time, successfully managing my team, setting prioties, making estimates, setting deadlines, and in general, being a professional. For the past [...]